Google Tech Talk October 26, 2010 Presented by Gabe Zichermann. ABSTRACT Gamification is fundamentally rewriting the rules of engagement for product design and marketing. From Foursquare to Farmville and from Nike to the Navy, game mechanics like points, badges, levels, challenges, rewards and leaderboards are being used in ever greater numbers. But what does this mean for "traditional" marketing & UI/UX and how do you leverage this trend in your engagement strategy? Moreover, how do we measure success, and why will every company have a Chief Engagement Officer in the next few years? Find out more in this in-depth discussion with Gamification Expert, Gabe Zichermann -- author of "Game-Based Marketing" and the Gamification.co blog, and Chair of the Gamification Summit. GABE ZICHERMANN is an author, highly rated public speaker and serial entrepreneur. His most recent book,Game-Based Marketing (Wiley, 4/2010) has achieved critical and industry acclaim for its detailed look at innovators who blend the power of games with brand strategy. His next book on game mechanics is a detailed technical look at architecture and implementation. Gabe is also the Chair of the Gamification Workshops and Summit, upcoming events that bring together the leading minds in Gamification and Engagement Science - gsummit.com. A resident of NYC, Gabe is a board member of StartOut.org, advisor to a number of startups and Facilitator for the NYC chapter of the Founder Institute.
This is a very powerful kneader, boasting of 1400 Watt and extremely popular among German artisan bread bakers. Here it is kneading a very dry Italian dough with 40% water und 10% olive oil destined to be fashioned into a very fanciful Italian shape. But the BOSCH MUM 8 is very versatile kitchen appliance and just as good or even better than any Kitchen Aid with plenty of tools. Supreme among its many qualities is its solidity and reliability.
Making butter is simple with the right tools. All you need is a cream, a bowl and an electric mixer. My KitchenAid Stand Mixer brings this simplicity to a higher level. The whisk and dough hook attachments make nearly every step of the process hands off. Nothing beats the taste of fresh butter . . . smooth and creamy and decadent; a real treat. But a treat that you can have anytime you want . . . all you need is 10 -15 minutes. Better yet, homemade butter is inexpensive in comparison with store bought butter. The only ingredient you need is heavy cream. Start by leaving the cream on the counter long enough for it to come to room temperature; this will help the fat separate from the butter milk. Once it is no longer cold, pour the cream into the mixing bowl. Whip it into a frenzy until the butter comes together in a lump. It doesn't take long . . . the cream will thicken and then the solids will start to separate from the buttermilk. It will start sloshing around the bowl. At this point, drain the buttermilk into another container. You can store the buttermilk in the refrigerator for a few days to use in cooking or baking. At this point your butter is done. However, for longer storage you will need to "wash" the butter; which is removing excess buttermilk from the solids. Return the butter to the mixing bowl and attach the dough hook. Add some cold water and ice cubes to the bowl and turn the mixer on low. The cold water will prevent the butter from melting and help to ...
Features a robust motor and durable blending attachment that includes a premium stainless steel blade.
Variable speeds provide greater processing control that adjusts to handle a variety of foods, beverages and soups.
Premium stainless steel blending attachment reaches an 8-inch immersion depth.
Stainless steel splashguard covers the blending blade to prevent splattering of ingredients.
Includes a 3-cup capacity blending beaker and lid
Kitchenaid KHB100OB Immersion Blender Overview
Simple yet powerful, this premium immersion blender will deliver professional results for any kitchen. Durable, powerful motor. Adapt to mixture thickness with variable speed. Stainless steel blending attachment with splashguard. Blend to the bottom of tall pots with 8'' immersion depth. Store blended ingredients in 3 cup capacity blending beaker with lid. Move freely about the kitchen with 5' round power cord. Ergonomic design. Comfortable grip motor body. 1 touch power button. All attachments are dishwasher safe. Dimensions: 6'' D. x 17'' H. x 3'' W. No. KHB100WH: White No. KHB100OB: Onyx black No. KHB100ER: Empire red
KitchenAid Martha Stewart Blue Collection 5-Speed Blender Review
KitchenAid Martha Stewart Blue Collection 5-Speed Blender Feature
5-speed blender with 0.9 HP motor and Intelli-Speed electronic controls Voltage: 120 volts
Die-cast metal base Steel-reinforced coupler
1-piece stainless-steel blade Dishwasher-safe, shatter-resistant pitcher with 56-ounce capacity and soft-grip handle
Automatic 'crush ice' button Clean Touch control pad
Cord storage for tidy countertops Dimensions: 9.5 inches wide x 9.5 inches long x 17 inches high
KitchenAid Martha Stewart Blue Collection 5-Speed Blender Overview
Five speeds, a powerful motor and a shatter-resistant pitcher make this blender from KitchenAid a welcome addition to any home. This blender is sturdy, easy-to-clean and versatile enough to handle just about any kitchen prep chore.
Ben (@snitty) suggested that the A Year From Scratch butter could be made less messily by wrapping the top of the mixer around the bowl with plastic wrap.
Flexible silicone construction won't scratch nonstick cookware
Convenient hanging hook
Safe to use in dishwasher
1 year replacement warranty
KitchenAid Silicone Spatula Scraper, Red Overview
With a nice long handle and an angled flexible head you won't have any difficulties getting every last bit of batter from the bowl. Easy to clean, comfy to use, heat-resistant, and coordinated to match your red KitchenAid standmixer, now this is one heck of a spatula!
KitchenAid Silicone Spatula Scraper, Red Specifications
Here's one spatula you won't find melted up against the side of the stove. Heat resistant to 500 degrees F, it's crafted from a sturdy silicone that won't scrape or scratch nonstick cooking surfaces. The 7-1/2-inch handle allows better reach, and the 3-1/2-inch head is angled and flexible to help you extract every last drop of cake batter from the bowl. (Whatever you do, don't tell the kids you'll be using it; they might go on strike.) The KitchenAid logo even doubles as a spatula rest, so you can place the spatula up against the rim of a bowl without it sliding into the goo. --Mary Park
Whisk-A-Bowl Blade by Pourfect for Kitchenaid 4-1/2-Quart Tilt head and 5-Quart Artisan Mixer Review
Whisk-A-Bowl Blade by Pourfect for Kitchenaid 4-1/2-Quart Tilt head and 5-Quart Artisan Mixer Feature
3 Times faster than the regular whisk sold with the machine; make meringue in 2-1/2 minutes instead of 8-9 minutes
4 Spiral stainless steel tines provides larger surface area than regular whisk; acts like an auger to pull air down to the bottom of the mixture
Slices through ingredients in a horizontal and vertical direction; creates smaller air bubbles with more surface area for lighter, tighter bond; eliminates weeping in egg whites
Use for egg whites, whip cream, meringue and icing; do not use for heavy mixing such as hard butter
Use with KitchenAid models 4-1/2-Quart tilthead and 5 quart Artisan mixers; made in USA; dishwasher safe; 5 year warranty
Whisk-A-Bowl Blade by Pourfect for Kitchenaid 4-1/2-Quart Tilt head and 5-Quart Artisan Mixer Overview
Introducing the Pourfect line of products- the only complete mix, measure and pour set available in the market today to help perfect standard baking gadgets. Made entirely in the USA, Pourfect Products address common frustrations and mishaps in the kitchen to make food preparation easier, more accurate and tidier for anyone. The Pourfect Product line will complement any kitchen's decor and KitchenAid appliances. The revolutionary new Whisk-A-Bowl from Pourfect products whisks at speeds unheard of until now. It slices through ingredients in both horizontal and vertical directions at the same time, while traditional whisks only cut through the ingredients in one direction. The spiral design acts like an auger to pull air down to the bottom of the mixture. The dual cutting action creates minute air bubbles which have a greater surface area which creates a lighter, tighter bond. This results in less weeping in egg whites and completely eliminate weeping in meringue. Imagine going from 6 weeping egg whites to pristine meringue with stiff peaks in less than 2 1/2 minutes. This whisk completes the task in as little as 1/3 of the time and stiff peeks remain stable for up to 5 times longer than a traditional whisk. The smaller air bubbles are more stable than large air bubbles when heated. Your mousse and cakes will rise higher and more evenly. Use your Whisk-A-Bowl for egg whites, whip cream, meringue and icing. Do not use for heavy mixing such as hard butter. Designed for use with the KitchenAid 4-1/2-Quart tilthead and 5-Quart Artisan models.
KitchenAid Cook For The Cure Measuring Tool Set, Pink Review
KitchenAid Cook For The Cure Measuring Tool Set, Pink Feature
Pink Cook For the Cure Collection
KitchenAid donates 10% of retail cost, during Breast Cancer Awareness month, to Susan G. Komen Breast Cancer Foundation
Pink high-impact resistant ABS for durability, and dishwasher safe
4 measuring cups and 5 measuring spoons, with easy to read measurements
Show support for the fight against breast cancer
KitchenAid Cook For The Cure Measuring Tool Set, Pink Overview
The KitchenAid Pink Cook For The Cure gadget collection measuring cups and spoons set are made of pink high impact resistant ABS for durability. The 4 measuring cups set include easy to read 1/4, 1/3, 1/2, 1 Cup. The set of 5 measuring spoons include 1/4, 1/2, 1 Teaspoon, 1/2, 1 Tablespoon. The measuring cups are connected by a removable leveler, which helps in accurate dry ingredient measurement. Both the cups and spoons nest together for easy storage or can be hung from the attached loop. For every KitchenAid Cook For The Cure item sold, KitchenAid will donate 10% of the retail price to the Susan G. Komen Breast Cancer Foundation. Show your support in the fight against breast cancer, with the purchase of these attractive and functional measuring cups and spoons. One year replacement warranty.
Viking Professional 7 -quart Stand Mixer, Black Review
Viking Professional 7 -quart Stand Mixer, Black Feature
Includes brushed stainless steel mixing bowl with handle, exclusive V beater, stainless steel whip, and stainless steel dough hook
Powerful 1000-watt motor with metal gear transmission. 3 multi-function power outlets for wide range of attachments; primary, low and high-speed
Tilt-back head locks in up and down position
Viking exclusive, patented pending Easy-Glide rear wheels for easy maneuverability around the countertop.
12 Speeds plus Stirring and Max
Viking Professional 7 -quart Stand Mixer, Black Overview
With 1000 watts of power, the Viking professional stand mixers provides enough brawn to knead any dough into submission. But they do have a tender side, with a range of settings delicate enough for even the most sensitive meringue. Designed to meet the needs of a pro, it offers a rugged, all-metal gear transmission. This 7-quart mixer comes with exclusive V-style stainless steel beater, stainless steel whip, stainless steel dough hook, and stainless steel mixing bowl with ergonomic cast-stainless bowl handle. Viking's exclusive easy glide rear wheels make it easy for maneuverability of the entire unit on your countertop. Choose from primary, low and high speeds to mix, blend, whip and knead. With the planetary mixing action in operation, it ensures thorough results. The pop-up head lift locks in both the up and down positions. Exclusive large, easy to control power/speed selector knob. There are numerous attachments available for this unit to increase its multi-tasking capabilities. Fits under standard cabinets.
10in Blending Arm for Immersion Mixers, Empire Red Review
10in Blending Arm for Immersion Mixers, Empire Red Overview
10" blending arm for immersion mixers, empire red. Typically ships in 14 businees days. Warranty not valid when used in commercial environment such as a bar or restaurant. ( KitchenAid - KHBLBLER )
Quilted Burgundy Kitchen Aid Extra Large Mixer Appliance Cover Review
Quilted Burgundy Kitchen Aid Extra Large Mixer Appliance Cover Feature
Help beautify your countertop with these delightful appliance covers.
Available in 6 colors: Light Blue, Burgundy, Rose, Hunter Green, Sage, and Ivory
7 sizes: 2 and 4 slice Toaster, Blender, Mixer, Can Opener, Extra Large Mixer, Toaster Oven.
This listing is for the XL Mixer Cover only
Measures 9"x12"x15"
Quilted Burgundy Kitchen Aid Extra Large Mixer Appliance Cover Overview
Help beautify your countertop with these delightful appliance covers. Available in 6 colors: Light Blue, Burgundy, ivory, Hunter Green, Rose and Sage Green and 7sizes: 2 slice Toaster, 4 Slice Toaster, Blender, Mixer, Can Opener, Kitchen Aid Extra Large Mixer and Toaster Oven.
Cuisinart HM-90S Power Advantage Plus 9-Speed Handheld Mixer with Storage Case, White Review
Cuisinart HM-90S Power Advantage Plus 9-Speed Handheld Mixer with Storage Case, White Feature
Handheld mixer with 220-watt motor and automatic feedback
Simple on/off button; 1-touch speed control and 9 speed options
3 low start speeds to prevent ingredients from splattering; snap-on clear storage case
Includes beaters, chef's whisk, dough hooks, spatula, and instruction/recipe book
Measures approximately 8-1/2 by 3-8/9 by 8-8/9 inches; 3-year limited warranty
Cuisinart HM-90S Power Advantage Plus 9-Speed Handheld Mixer with Storage Case, White Overview
Introducing a hand mixer that's as easy to put away as it is to operate. The Cuisinart Power Advantage Plus 9 Speed Hand Mixer performs any task a recipe calls for, and then tucks into its own storage case. Once it has mixed heavy batters, whipped up fluffy meringues and kneaded homemade bread dough, just clean it up and put it away. Extra long beaters, chef's whisk, and dough hooks fit into a clear case, and the mixer snaps on top. Plenty of power, perfect control, and compact storage. That's a mixer anyone can love.
Quilted Hunter Green Kitchen Aid Extra Large Mixer Appliance Cover Review
Quilted Hunter Green Kitchen Aid Extra Large Mixer Appliance Cover Feature
Help beautify your countertop with these delightful appliance covers.
Available in 6 colors: Light Blue, Burgundy, Rose, Hunter Green, Sage, and Ivory
7 sizes: 2 and 4 slice Toaster, Blender, Mixer, Can Opener, Extra Large Mixer, Toaster Oven.
This listing is for the XL Mixer Cover only
Measures 9"x12"x15"
Quilted Hunter Green Kitchen Aid Extra Large Mixer Appliance Cover Overview
Help beautify your countertop with these delightful appliance covers. Available in 6 colors: Light Blue, Burgundy, ivory, Hunter Green, Rose and Sage Green and 7sizes: 2 slice Toaster, 4 Slice Toaster, Blender, Mixer, Can Opener, Kitchen Aid Extra Large Mixer and Toaster Oven.
